Episode 143

What To Think About When Offering Discounts or Bonuses?

Published on: 6th October, 2023

In this episode, we delve deep into the business strategies of offering discounts versus bonuses. With the sales season upon us, it's crucial to make decisions that not only drive revenue but also resonate with our brand and clientele.

What you'll learn:

  • The Psychology Behind the Choices: Why do some customers lean towards discounts while others value bonuses? Understanding this can be the key to tailoring your offers.
  • Energetic and Financial Implications: Especially for service-based entrepreneurs, the choice between discounts and bonuses can affect your energy, stress levels, and profit margins. Find out which might be the better fit for you.
  • Maintaining Brand Integrity: How do discounts and bonuses reflect on your brand? And how can you ensure that your choices strengthen your brand identity?
  • Self-Compassion in Business: This sales season, remember the importance of being kind to yourself. Whether you're navigating health challenges or the stresses of business, find out why self-compassion is a crucial strategy.

Extras:

  • Real-life Experiences: Personal anecdotes and experiences that shed light on the real impact of these decisions on business.
  • Tips for Chronic Illness Warriors: Special considerations for those balancing health challenges with their entrepreneurial journey.

Join me as we navigate the decision-making process and empower you to make choices that benefit your business and well-being. Whether you're a seasoned entrepreneur or just starting, this episode provides valuable insights into maximizing your offers this sales season.

Send Me A Text & Share Your QA's or Thoughts

Support the show

Loved this episode? Leave a review: https://www.craftedtothrive.com/reviews/new/

Products We Love + Special Guest Gifts → Want to support the show and treat yourself? We’ve created a quick-access list of products I personally use and love, exclusive savings from podcast guests, and other gems that can help you live well and do business with chronic illness. Explore our faves + savings here!

Subscribe HERE to Chronically Profitable, A free exclusive weekly email series designed for creatives and women with chronic illnesses. You'll learn how to make a liveable income with your hobbies, professional skills, and innate talents by building a successful online coaching business with simple strategies that work for you, even on flare days, and feel better living with chronic illness.

To Start and Grow A Coaching or Service-Based Business with Chronic Illness, Book A Free Sales Call With Nikita Here.

Follow Nikita on Instagram
...

Next Episode All Episodes Previous Episode

Listen for free

Show artwork for Business With Chronic Illness

About the Podcast

Business With Chronic Illness
A space for women entrepreneurs to grow sustainable businesses—with mindset, strategy & rest.
Making a living with chronic illness is not easy, and conflicting business advice fails to acknowledge the realities of growing a business with them. It’s time to say goodbye to one-size-fits-all strategies and unlock the missing links to starting and growing a thriving business without compromising your health. As a globally-ranked host and award-winning business coach, Nikita Williams, who is living with chronic illness, is here to equip you with proven techniques and personal insights to conquer the unique challenges of starting and growing a business while managing chronic illness. Get inspired by the stories of successful women who decided they wanted more freedom to have the option to quit their jobs, fund their Heal Me fund, pay off their medical debt, and live more, all by starting a business! Discover sustainable ways to make money with ease living with chronic illness, and join hundreds of women who have said “YES” to creating a profitable business that gives you what you need to live and earn well.
Support This Show

About your host

Profile picture for Nikita Williams

Nikita Williams

Welcome to Business with Chronic Illness — the podcast for women who are building big dreams with limited energy.
I’m Nikita Williams, and I know what it’s like to be living in pain, carrying a diagnosis (or several), and still wanting more — more purpose, more income, more alignment, more ease. After leaving behind a traditional path and navigating the emotional rollercoaster of chronic illness, I decided to rewrite the rules of success. And now? I help other women do the same.
Here, we have honest conversations about what it really takes to build a sustainable, profitable business when your health is unpredictable. No hustle culture. No toxic positivity. Just powerful stories, practical strategies, and mindset shifts that work — even on flare days.
You’ll hear from guests who get it, solo episodes from my heart to yours, and insights I’ve learned coaching dozens of women through launching and growing their dream businesses — on their terms.
Because business is personal. And when you build it that way, it not only becomes easier… it becomes life-giving.
💬 Tune in, take what you need, and know this: You Are Crafted To Thrive.