Episode 23

What It Means To Build A Brand

Published on: 21st June, 2019

On this episode of She's Crafted To Thrive, our Brand Expert is Business Coach and Graphic Designer, Danielle Mah, owner of The Unbranded Lifestyle. Building a brand for your business is so crucial now in a sea of so many of us doing the same or similar things. Have you ever wondered what it means to create a brand or personal brand for your business? If so this podcast interview is for you. 

Danielle shares her personal successes and challenges with starting a business online. What I love about her journey is that instead of feeling defeated by the common obstacles of building a business, she worked on finding a way to set her self apart from the crowd. When you here branding, you may think of things like logos, websites, and fonts. But those are only a part of the brand and not what actually makes it. Believe it or not, You are. In this conversation, we talk about why building a brand for your creative business really starts with ourselves. Getting specific with why, who, and what we provide as value is what Danielle says is at the foundation. She'll share some practical tips on how to do this starting today.



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About the Podcast

Business With Chronic Illness
A space for women entrepreneurs to grow sustainable businesses—with mindset, strategy & rest.
Making a living with chronic illness is not easy, and conflicting business advice fails to acknowledge the realities of growing a business with them. It’s time to say goodbye to one-size-fits-all strategies and unlock the missing links to starting and growing a thriving business without compromising your health. As a globally-ranked host and award-winning business coach, Nikita Williams, who is living with chronic illness, is here to equip you with proven techniques and personal insights to conquer the unique challenges of starting and growing a business while managing chronic illness. Get inspired by the stories of successful women who decided they wanted more freedom to have the option to quit their jobs, fund their Heal Me fund, pay off their medical debt, and live more, all by starting a business! Discover sustainable ways to make money with ease living with chronic illness, and join hundreds of women who have said “YES” to creating a profitable business that gives you what you need to live and earn well.
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Nikita Williams

Welcome to Business with Chronic Illness — the podcast for women who are building big dreams with limited energy.
I’m Nikita Williams, and I know what it’s like to be living in pain, carrying a diagnosis (or several), and still wanting more — more purpose, more income, more alignment, more ease. After leaving behind a traditional path and navigating the emotional rollercoaster of chronic illness, I decided to rewrite the rules of success. And now? I help other women do the same.
Here, we have honest conversations about what it really takes to build a sustainable, profitable business when your health is unpredictable. No hustle culture. No toxic positivity. Just powerful stories, practical strategies, and mindset shifts that work — even on flare days.
You’ll hear from guests who get it, solo episodes from my heart to yours, and insights I’ve learned coaching dozens of women through launching and growing their dream businesses — on their terms.
Because business is personal. And when you build it that way, it not only becomes easier… it becomes life-giving.
💬 Tune in, take what you need, and know this: You Are Crafted To Thrive.