Episode 136

Are You Undercharging? The Energetic Signs to Look For

Published on: 1st September, 2023

Feeling drained and not seeing the profits you expected or wanted in your business? For entrepreneurs juggling chronic illnesses, the question isn't just about how much to charge all the time but also how your pricing affects you on an energetic level.

In this episode titled "How to Know If You're Undercharging and How It Shows Up Energetically?" We dive into the critical relationship between your pricing strategy and your energy.

BY THE TIME YOU FINISH LISTENING, YOU’LL DISCOVER:

  • Learn about the unique challenges of setting prices when living with chronic illnesses.
  • The psychological and energetic impact of undercharging for your products or services.
  • Why higher price points not only bring in better revenue but also attract clients who value your work, thus boosting your energy.
  • How to recognize the common signs that indicate you're not aligning your energy and pricing effectively and learn strategies for course correction.

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About the Podcast

Business With Chronic Illness: Simple Sustainable Growth and Burnout Healing For CEO Women
A podcast for entrepreneurs who want success while keeping their health first in business.
Running a business while living with chronic illness is not easy, and most business advice ignores the reality of burnout, living with autoimmune disorders, unpredictable energy, and navigating everyday health and wellness while starting and growing a business. That’s why this podcast is designed to help you build a business that works with your body, not against it.

If you’re a woman entrepreneur, creative, or CEO navigating chronic illness, burnout, or healing and recovering from hustle culture, this show is for you.

Every week, host Nikita Williams brings you simple, sustainable business strategies rooted in her four core content pillars:
• Business Systems and Operations: capacity-first planning, automation, and flare-proof operations.
• Sustainable Marketing and Sales: creative, voice-first strategies like podcasting that convert without social burnout.
• Mindset & Life with Chronic Illness: stories, resets, and tools to honor your health and energy.
• Empowering Entrepreneur Stories: real women building profitable businesses with chronic illness.

Expect a mix of coaching insights, practical strategies, and inspiring interviews delivered with warmth, realness, and the reminder that rest is a strategy and you can be successful at whatever pace you have right now.

As a globally-ranked podcast host (top 2.5%), award-winning business coach, and speaker, Nikita has built a six-figure business while navigating endometriosis, Hashimoto’s, Fibromyalgia, and chronic pain. She’s helped hundreds of women say yes to building profitable businesses that align with their health, life, and values.

Featured guests include thought leaders like Jasmine Star, Danielle Bayard Jackson, Natasha Samuel, and more.

Business With Chronic Illness is where women come to find support, clarity, and simple strategies to grow without the hustle.

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About your host

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Nikita Williams

Welcome to Business with Chronic Illness — the podcast for women who are building big dreams with limited energy.
I’m Nikita Williams, and I know what it’s like to be living in pain, carrying a diagnosis (or several), and still wanting more — more purpose, more income, more alignment, more ease. After leaving behind a traditional path and navigating the emotional rollercoaster of chronic illness, I decided to rewrite the rules of success. And now? I help other women do the same.
Here, we have honest conversations about what it really takes to build a sustainable, profitable business when your health is unpredictable. No hustle culture. No toxic positivity. Just powerful stories, practical strategies, and mindset shifts that work — even on flare days.
You’ll hear from guests who get it, solo episodes from my heart to yours, and insights I’ve learned coaching dozens of women through launching and growing their dream businesses — on their terms.
Because business is personal. And when you build it that way, it not only becomes easier… it becomes life-giving.
💬 Tune in, take what you need, and know this: You Are Crafted To Thrive.