Episode 152

3 Things to Leverage In Business Sales With Chronic Illness

Published on: 19th December, 2023

Join me, your host Nikita Williams, as I dive into three essential elements that have significantly impacted my clients' business journeys and mine and made selling easier to do because of these 3 things. Learn how embracing your identity, including your chronic illness, enhances your business approach and connects deeply with clients. Discover the power of valuing every part of your journey, acknowledging both struggles and triumphs for effective business strategies and strong client relationships. Learn about the impact of integrating your personal stories into your business to make it easier to attract your dream clients.

You'll Walk With :

  1. What to Embrace About Yourself to Make it Easier in Business: Understand the empowerment in accepting your chronic illness as part of who you are and how it can positively influence your business.
  2. How to Leverage All Your Journey in Business: Learn from fellow entrepreneurs the importance of recognizing challenges and successes in shaping your business.
  3. How To Use Your Story: Discover how your unique narrative can be a compelling and authentic tool in your business branding and client engagement.

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To Start and Grow A Coaching or Service-Based Business with Chronic Illness, Book A Free Sales Call With Nikita Here.

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About the Podcast

Business With Chronic Illness: Simple Sustainable Growth and Burnout Healing For CEO Women
A podcast for entrepreneurs who want success while keeping their health first in business.
Running a business while living with chronic illness is not easy, and most business advice ignores the reality of burnout, living with autoimmune disorders, unpredictable energy, and navigating everyday health and wellness while starting and growing a business. That’s why this podcast is designed to help you build a business that works with your body, not against it.

If you’re a woman entrepreneur, creative, or CEO navigating chronic illness, burnout, or healing and recovering from hustle culture, this show is for you.

Every week, host Nikita Williams brings you simple, sustainable business strategies rooted in her four core content pillars:
• Business Systems and Operations: capacity-first planning, automation, and flare-proof operations.
• Sustainable Marketing and Sales: creative, voice-first strategies like podcasting that convert without social burnout.
• Mindset & Life with Chronic Illness: stories, resets, and tools to honor your health and energy.
• Empowering Entrepreneur Stories: real women building profitable businesses with chronic illness.

Expect a mix of coaching insights, practical strategies, and inspiring interviews delivered with warmth, realness, and the reminder that rest is a strategy and you can be successful at whatever pace you have right now.

As a globally-ranked podcast host (top 2.5%), award-winning business coach, and speaker, Nikita has built a six-figure business while navigating endometriosis, Hashimoto’s, Fibromyalgia, and chronic pain. She’s helped hundreds of women say yes to building profitable businesses that align with their health, life, and values.

Featured guests include thought leaders like Jasmine Star, Danielle Bayard Jackson, Natasha Samuel, and more.

Business With Chronic Illness is where women come to find support, clarity, and simple strategies to grow without the hustle.

Follow the show now so you don’t miss an episode, and visit craftedtothrive.com
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About your host

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Nikita Williams

Welcome to Business with Chronic Illness — the podcast for women who are building big dreams with limited energy.
I’m Nikita Williams, and I know what it’s like to be living in pain, carrying a diagnosis (or several), and still wanting more — more purpose, more income, more alignment, more ease. After leaving behind a traditional path and navigating the emotional rollercoaster of chronic illness, I decided to rewrite the rules of success. And now? I help other women do the same.
Here, we have honest conversations about what it really takes to build a sustainable, profitable business when your health is unpredictable. No hustle culture. No toxic positivity. Just powerful stories, practical strategies, and mindset shifts that work — even on flare days.
You’ll hear from guests who get it, solo episodes from my heart to yours, and insights I’ve learned coaching dozens of women through launching and growing their dream businesses — on their terms.
Because business is personal. And when you build it that way, it not only becomes easier… it becomes life-giving.
💬 Tune in, take what you need, and know this: You Are Crafted To Thrive.